Two campaigns took LinkedIn from 429 to 6,242 followers. This report covers what that audience growth delivered — and how the live 2026 push converts it into a full room at the Annual Meeting in Hollywood, Florida.
6,242
LINKEDIN FOLLOWERS
+1,353%
GROWTH SINCE 2024
Jul 23–26
SRS 2026 · HOLLYWOOD, FL
Society of Robotic Surgery
GROWTH INTELLIGENCE · srobotics.org
SRS 2026 · HOLLYWOOD, FL · JUL 23–26
LIVE FOLLOWERS · Apr 28 – May 27, 2026 · 30 daysUPD. May 27, 2026 · 18:42 ET
6,242
LINKEDIN
3,930
X / TWITTER
~1.6K
FACEBOOK
107
YOUTUBE
IMPRESSIONS TO GOALEARLY — RAMPING · PROJ. 62,883
19,011 / 95,00020%
30% TIME ELAPSED
THE HEADLINE — what 2024–2026 delivered, at a glance.
Overview01 / 05
The next move matters.
Two campaigns took LinkedIn from 429 to 6,242 followers. The 2026 push — now live — turns that audience into a full room in Hollywood.
REPORTED ACTUALLIVE · YTDTARGET
IMPRESSIONS · 2026
19,011
live · YTD
CLICKS · 2026
901
live · YTD
REACTIONS · 2026
397
live · YTD
GLOBAL SOCIETIES
40+
amplification network
LIVE — LinkedIn YTD, Apr 28–May 27, 2026 (30 days). The campaign has barely started; the full window runs to July.
LinkedIn followers — the standout story
Reported end-of-campaign counts. 429 → 2,687 → 5,163 → 6,242, with 9k as the 2026 target.
FOLLOWERS
Audience, not vanity
Senior, clinical, global — the room sponsors pay to reach. See the Followers tab.
CONFERENCE
The signup outcome
Attendance and website conversion across 2024–2026. See the Conference tab.
CONTENT
What’s driving it
Speaker-led video is the breakout format. See the Content tab.
Campaign efficiency
What each outcome costs — the board’s language. Add spend to activate.
COST / NEW FOLLOWER
DATA TO COME
COST / REGISTRATION
DATA TO COME
Set total campaign spend in the ROI config to compute these live. Based on +199 new followers (30-day YTD).
Themes we’re riding
Where the field is heading — and where SRS leads the conversation.
AI in surgery
Dr. Patel at NVIDIA GTC — the field’s biggest tailwind.
Telesurgery
The Marescaux × Patel storyline; SRS’s signature narrative.
Training & education
IRCAD, fellowships, the next generation of robotic surgeons.
Global access
40+ affiliated societies; surgery without borders.
